Entry Requirements
Each entry must include visual examples of the work, submitted as digital files only. Refer to the Categories for their specific requirements and submission details for each category.
General
There’s no strict limit on the number of supporting files allowed, but please be mindful of the judges' time. Focus on uploading only the most relevant materials that best represent your entry for the selected category.
We recommend submitting a Video or Case Board for all submissions to best showcase your work, but they are not mandatory. Use your own discretion for what materials best represent your creative concepts.
Entry Pricing
Regular Entry: $150
Not-for-proft Entry: $100
Student Entry: $50
Accepted Formats & Technical Specs For Entry Materials
Audio Files
Upload standard definition or high resolution audio files. Our minimum recommendation would be stereo audio with at least two channels, AAC-LC audio codec, a 320 kbit/s data encode rate, and a 48 kHz sample rate.
There is a maximum file size of 50 MB per audio file.
Accepted file formats include: .AIFF, .WAV, or .MP3.
Case Summary Documents
There is a maximum file size of 25 MB per document.
Accepted file formats include: .PDF.
Must not reveal name/logo of the creative/media agency
to the category in which it has been entered. For campaigns with multiple components (i.e., elements that may fit into various categories), it’s important to explain the category relevance by highlighting why the campaign deserves recognition in this particular category and how integral that aspect was to the campaign’s overall success.
Consider including the following key sections in your Case Summary:
Overview: What business challenge was this marketing campaign designed to address for the client? What were the key factors that contributed to the campaign’s success? Who was the target audience?
Entry Description: How was the campaign executed? Provide details about the implementation, including relevant aspects such as how it was presented to the public, user involvement (if applicable), and how different campaign elements were integrated.
Impact: As outlined in the Judging Process section on this website, for applicable categories (e.g., PR, Direct, Digital), the jury will assess whether the campaign met its objectives. Be sure to include metrics and proof of results to demonstrate its effectiveness.
Only required for Most Effective Award
Case Boards
There is a maximum file size of 25 MB per document.
Accepted file formats include: .PDF.
Landscape/horizontal orientation
Must not reveal name/logo of the creative/media agency
A Case Board, also known as a presentation board, provides a concise overview of your campaign, complemented by key visuals, giving jurors a quick snapshot of your submission. Though not required for any category, it is an optional but valuable tool, particularly during final deliberations, and is especially appreciated for larger or integrated campaigns.
Images/Screenshots
Up to 5 Image Files
Upload the highest resolution version of the image without exceeding the maximum file size of 25 MB per image.
Accepted file formats include: .PNG, .JPG, .JPEG, or .GIF.
These images are supporting files which show examples of the work you are submitting. For place-based or media-specific advertising (Out-Of-Home, Press, etc.) please also include in-situ examples of the work.
Video Files
Upload standard definition or HD video files. Iceberg’s video platform is powered by Vimeo. Click here for video compression recommendations directly from Vimeo to ensure your videos are presented as clearly as possible.
There is a maximum file size of 1 GB per video.
Accepted file formats include: .AVI, .MOV, or .MP4.
Case Summary Videos can be no longer than 2 minutes.
Iceberg
Once you’re ready to enter, you’ll have to create an account on Iceberg. It’s a very easy-to-use app that walks you through entries and payment. If you have any questions about the system, you can email their support staff (they’re very quick to answer) or reach out to our team.